Lesson

Intro to Why

Lesson Progress:

Close Jobs Before You Even Show up for Your Estimate.

This could also be titled: “How to Gain More ‘No Comp Bids’” or “Be the Only Painter They Call.”

Steve has been to several estimates where the conversation goes like this:

“Thanks for coming out, Steve. We looked at your website and once we saw the rows and rows of video testimonials, we didn’t even call anyone else.”

How can you do this?   By using the DYB Website Conversion Funnel on your website. Which has components like:

  1. YouCanBook.Me Calendar
  2. BatchGeo
  3. Our Story
  4. Why “Burnett/your company name?”
  5. Testimonials
  6. Credentials
  7. Pricing
  8. Contact + Careers
  9. Blog

The key here, is that we are using the 6 laws of influence talked about by Dr. Robert Cialdini in his book Influence to take each website lead and turn them into a profitable sale. Let’s go step by step through the funnel so you can implement it into your website.

PS – If you don’t want to create this funnel on your website yourself, talk to Mike Williams. He knows the funnel backwards and forwards and has helped many implement this funnel. He also creates raving fans, so reach out and just talk to him.